What Is Keyword Research? (Keyword Research Guideline For Beginners)
Keywords are the most important part of SEO and google search ranking. Now have a question what is the keyword?
Basically, Our searchable word, question, or sentence is the keyword. But every keyword work depends on their keyword research. Keyword research is the most important for ranking on any content and remember it SEO goes through work on keyword research.
Keyword research goes through finding their search volume and competition (Low, Medium, high), ads value, etc.
Without keyword research, we will not be finding that keyword value.
So, if you are not doing keyword research you have no idea of this word value, and this keyword is not perfect for your content.
Now you want to do keyword research. You need to know, what are the type of keywords? And which process you need to follow.
What is the type of keywords?
There are different types of keywords:
Short - tail keyword
For example: SEO service, Marketing Digital, Keyword research, keyword planner, keyword master, etc.
Long-tail keyword
For example: Digital marketing subject, SEO service provider, Digital marketing service provider, Google keyword tool, SEO keyword research tool, Best keyword research tool, etc
Evergreen keyword (Lifetime Keyword)
For example: Digital marketing, search engine marketing, YouTube marketing, Facebook marketing, Google analytic, Google keyword planner tool, etc.
Event keyword ( For Event)
For example: EID day, Crich Much day, valentines day, holy day, etc.
Geo-targeting keyword
Geo-Targeting keyword is mostly used for any (Targeted place, Country, vanu, and area base) and its local SEO such as United States of America, California, India, United Kingdom, etc.
LSI ( Latent semantic indexing) keywords
For example: Best (LSI) coffee maker, Digital marketing service provider, SEO specialist, keyword researcher, etc.
Info keywords
This keyword always provides any info for Example: What is SEO?, What is keyword? What is keyword planner?, what are the types of keywords?, Keywords in digital marketing, etc.
Money/Buying intent keyword (For buying)
This type of keyword always focuses on quality, review, purchase purpose such as best key work tools, best mobile use in the united state, best fashion house, best SEO service, etc.
Here is the best formula for finding any Money/Buying intent keyword:
- Buying or Money keyword
- Best + Keywords
- Best + Keyword + Review
- Best + Keyword + to buy
- Best + Keyword + On the market
- Product + Review
- Without best
Example: Beat Coffee maker on the market, Apple is the best brand, best keyword tools price, best keyword research tools, free best keyword research tools, etc.
Geo-Targeting keywords:
- Here is the best formula for finding Geo-Targeting keywords:
- Business + Near Me/ in city
- Profession + Near Me / in city
- Service + Near Me/ in city
- Reliable
- Affordable
- Cheap
For Example professional digital marketer in Bangladesh, My service area in California in the united state, etc.
What are the best keyword research tools?
If you need the best keyword research tools I always recommend these three types of keyword tools. Keyword Competitor analysis and Listing all types of service there. With These keyword tools, you get a listing base Keyword Competitor analysis, Keyword search volume, ads price, and more details.
USE Tools :
- a) Google Planner is the best (free)
- b) ahrefs (Paid)
- c) Moz (Paid)
If you have any questions please comment or contact page.
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